Services

Branding & design

We create original brand identities and design systems built for modern web and mobile apps. Drawing on over two decades of experience, we craft visuals that go far beyond aesthetics to actively drive member engagement, habit formation, and long term customer retention.

Why it matters

Built for the person training,
not the person coaching.

Research led user experience

Digital products succeed when people enjoy using them. We map out clear, accessible interfaces for mobile apps and websites that feel intuitive from the very first tap.

Original visual identity

Standing out requires more than a logo change. We craft complete design systems, color palettes, and typography guidelines that reflect your values and build trust across every channel.

Strategic brand positioning

We align your visual assets with your commercial goals. By clarifying your message, we help you connect authentically with your core audience and stand apart in competitive markets.

What's included

What we build.

Every project covers the full path from strategy to a live listing on both stores.

Discovery and product strategy

Digital product identity

Design system creation

User experience planning

Brand strategy rooted in clear audience research
Logos, colour palettes, and typography
UX and UI frameworks engineered for conversions
Visual assets for multichannel launches

How it works

From your first idea to launch and beyond.

01

Discover
Discover

We map your audience, your method and how you make money today, then agree what the first version has to do.

02

Design
Design

We explore creative concepts, refine custom typography, and create expressive visual layouts that capture the distinct character of your brand.

03

Build
Build

Our team packages your brand assets into scalable design systems, ready for integration across platforms, mobile apps, and promotional material.

04

Launch
Launch

We deliver complete logos, UI component kits, style guides, and ready-to-use launch graphics so you present a flawless image across every channel from day one.

Customer story

Alice Liveing turned follower engagement into recurring revenue.

The Give Me Strength app gave her community a dedicated home - and turned an audience that already trusted her into predictable, recurring income.

50K

Subscribers

99%

90-Day retention

5

App Store rating

Customer story

Alice Liveing turned follower engagement into recurring revenue.

The Give Me Strength app gave her community a dedicated home - and turned an audience that already trusted her into predictable, recurring income.

50K

Subscribers

99%

90-Day retention

5

App Store rating

Customer story

Alice Liveing turned follower engagement into recurring revenue.

The Give Me Strength app gave her community a dedicated home - and turned an audience that already trusted her into predictable, recurring income.

50K

Subscribers

99%

90-Day retention

5

App Store rating

Packages

Three ways to start.

A quick branded launch, a full digital presence, or a build from the ground up.

Essential

Ideal for creators looking to launch quickly with a proven app framework.

Essential includes:

Fast launch set up

Branded app

Core features

App Store images & icon

End user support

Single page website

Content upload

Published on Pangolin App Store Account

Dedicated account manager

Hybrid

Our most popular package: a flexible baseline with custom design bolt-ons to match your evolving brand.

Everything in Essential, plus:

Social media asset pack

Flexible design

Custom features on top of framework

Published on your own App Store Account

Expand

For the most ambitious experts. A fully bespoke, end to end partnership, creating a completely original digital product.

Everything in Hybrid, plus:

Fully custom design

UX research and discovery

Advanced features

Bespoke development

Dedicated VIP support

Strategy and consulting

Premium launch and social media pack

Packages

Three ways to start.

A quick branded launch, a full digital presence, or a build from the ground up.

Essential

Ideal for creators looking to launch quickly with a proven app framework.

Essential includes:

Fast launch set up

Branded app

Core features

App Store images & icon

End user support

Single page website

Content upload

Published on Pangolin App Store Account

Dedicated account manager

Hybrid

Our most popular package: a flexible baseline with custom design bolt-ons to match your evolving brand.

Everything in Essential, plus:

Social media asset pack

Flexible design

Custom features on top of framework

Published on your own App Store Account

Expand

For the most ambitious experts. A fully bespoke, end to end partnership, creating a completely original digital product.

Everything in Hybrid, plus:

Fully custom design

UX research and discovery

Advanced features

Bespoke development

Dedicated VIP support

Strategy and consulting

Premium launch and social media pack

Packages

Three ways to start.

A quick branded launch, a full digital presence, or a build from the ground up.

Essential

Ideal for creators looking to launch quickly with a proven app framework.

Essential includes:

Fast launch set up

Branded app

Core features

App Store images & icon

End user support

Single page website

Content upload

Published on Pangolin App Store Account

Dedicated account manager

Hybrid

Our most popular package: a flexible baseline with custom design bolt-ons to match your evolving brand.

Everything in Essential, plus:

Social media asset pack

Flexible design

Custom features on top of framework

Published on your own App Store Account

Expand

For the most ambitious experts. A fully bespoke, end to end partnership, creating a completely original digital product.

Everything in Hybrid, plus:

Fully custom design

UX research and discovery

Advanced features

Bespoke development

Dedicated VIP support

Strategy and consulting

Premium launch and social media pack

In more detail

What goes into building a fitness app

Behavioural design that powers community retention

How your brand identity, navigation icons, and visual rewards are structured influences how members interact with your platform every day. Getting this right during the design phase creates a memorable, friction-free experience that keeps subscribers coming back month after month.

Adaptable brand architectures built for emerging tech

We design flexible visual systems that adapt effortlessly across new device screen sizes, light and dark modes, and evolving app interfaces without losing brand recognition. Your visual identity scales naturally alongside your business without needing a total redesign every time you launch a new offering.

Design assets and rollout management

Our team takes care of all asset production, providing exported file formats for app stores, web performance, social media, and print materials. We manage the technical design specifications so your launch runs smoothly across every digital touchpoint.

Other services

Frequently combined with

Websites

The site your audience lands on before they convert to a customer. Your digital shopfront, designed specifically for you

Custom services

We can build systems, software or digital products for all kinds of unique requirements

App development

Design and build of your own branded fitness app for iOS and Android – from the first discovery session through to store approval.

Support & growth

Launch is the start. Ongoing development, store visibility and search performance to keep the product improving and the subscriber base moving.

Other services

Frequently combined with

Websites

The site your audience lands on before they convert to a customer. Your digital shopfront, designed specifically for you

Custom services

We can build systems, software or digital products for all kinds of unique requirements

App development

Design and build of your own branded fitness app for iOS and Android – from the first discovery session through to store approval.

Support & growth

Launch is the start. Ongoing development, store visibility and search performance to keep the product improving and the subscriber base moving.

Other services

Frequently combined with

Websites

The site your audience lands on before they convert to a customer. Your digital shopfront, designed specifically for you

Custom services

We can build systems, software or digital products for all kinds of unique requirements

App development

Design and build of your own branded fitness app for iOS and Android – from the first discovery session through to store approval.

Support & growth

Launch is the start. Ongoing development, store visibility and search performance to keep the product improving and the subscriber base moving.

FAQ

Common questions.

Can’t see your question? Ask us directly and we’ll come back to you.

How much does a custom fitness or creator app cost?

Should I build custom or use a white-label platform like Everfit or Lenus?

How long does it take to design, build and launch an app?

What keeps subscribers from cancelling?

Do I need a developer on my team to run an app?

What features does my fitness app need at launch?

Create. Connect. Convert.

You’ve done the hard part. Let’s build the product that makes it count.

Create. Connect. Convert.

You’ve done the hard part. Let’s build the product that makes it count.